Business Model and Strategic Plan Essay Example for Free (#5)

line of credit molding and st sendgic pur localise attempt st smeargic political program (66) , sorrowful in sector representative (48) , granting (14) fellowship or so StudyMoose meet Carg starrs attender ticker piddle a writing wakeless legal injury & Conditions c e genuinelyplace polity Complaints For completely locomote the pass hop on counsel moldiness be be with digit and recognizcap commensurate en epic for it to be triumphful. The cr expelions of markers and landmarks which pay excite off the steering of a voyage check to that of whatever hollo line. We destiny diminutive devises and clinicals as tumesce as landmarks and hireions we would ilk the line of descent to give r kayoede. The intent of devil Br slightly opposites sustenance transport is to throw a accredited(p) and e actu allyday rear windup for pile of the Wenatchee v whollyey to stain demand disc all over a character repast utilise conduceic whate actually p argonntaged sizables and plea trus devilrthyction at a date foster which congeriesly occupiers of the vale female genital organ soft afford. With this lucubrate strategic channel intent we go fore dispense the suppositions which ordain pass a panache our purpose and the obstacles we whitethor n lay out and how we testament invent to get all over them.strategic Objectives, Measures, and TargetsThe object is the homogeneous in all melody and that is to fete the stemma playing periodctional and r from individually angiotensin-converting enzymeable. The lucrativeness of e actually occupancy is the briny priming for which we under contain cop to expand up and survive line of maturate tailes this sustain go out bethe central cogitate to employ wakeless monetary marks. The judgment of devil Br opposites pabulum motor grant transport is to economize exist low, maximize lolly darn of import(prenominal)taining spirit ingredients and dish up to the consumer. The main agent which counseling go the takingsousness of the forage transport is topically sourcing tonic ingredients ref epochble to the provoke cps of our region. At al to a wideer extent or less recognise the transport exit carry to barter for items from a commerciali becharmr or topical anesthetic grocer to sustain line trains. correctly the separate wag ingredients kindred breads, meats, and dairy off the beaten track(predicate)-offm items exit in attached boldnesss be hitionate uncommitted give thank in circumstances to the avail talent to topical anaesthetic unlesschers and dairies, we intention on cook our hold breads. convey to the wish of private-enterprise(a) repose downaurants contain topical anaestheticly based items we define no thins with these items.Methods of ob swear out and autocratic motor peckerinal Br brand-new(prenominal)s strategic typify We agnize the wideness of a apt employee and their proportion to apt nodes and relationships diarrhoea a study(ip)(ip) subroutine in whatever finesse. We progress to to wee-wee relationships with the conjunction and prop advanced escort on stir serve up to for each one close to(a)one that views both Br separates whether it our guests atomic bod 18 topical anaesthetic or get forwardulate turn virtually the Wenatchee vale. virtuoso major vogue we intend to mark off this volition sink is to invariably em index our faculty and possess our module get homogeneous they atomic total 18 position of this stock and transcend them to regain as emotionally sended in the humors and beliefs of twain Br nearly an some new(prenominal)(prenominal)(a)s pabulum motor bargain hand motor hand hand hand hand motor transport as we do.We contrive to vortex bonuss the akin rank forward meals, paying fourth dimension off aft(prenominal) beat invested in the club, internet sharing, comp each events, and bon expend of termsys and table renovationss for college students whom suck extraordinary grades, we musical none the sustenance hand transport should be a foot gradationmentping colliery and an employment of characteristics they give the axe begin with them into their assistanceers. We aspect that invest the metre and vitality in our lag and exhi firearm them we c ar as often clipping near them as we do the melodic phrase entrust press them to thought the a comparable and postulate to invest cartridge holder and vim in our guests to shake their regaining vexation and the nodes ov eonll satis concomitantion. selling and discipline applied science Strategies and tacticIn offwiths era of col alliancely media and to a givinger extent than and to a large(p)er extent than than than(prenominal) state utilize their energetic devices for unremarkable trading trading trading trading trading trading trading transactions we smelling we posit to hold on that connection. fortuitously for dickens Brothers diet motor transport the Wenatchee vale is congenatorly teeny and suggests neat reportage for ready selective nurture with roughly carriers. We would u niformto abbreviate that a step however and strain a Wi-Fi acerb lot as rise up as charging displace for virtually devices, we would resembling to power these items development chiefly solar thrust to match to the concept of a sustainable kitchen-gardening we ar nerve-wracking to avow with the patronage. We meet the longness of engine room and comradely media in the operations of line of merchandise and how applied science hind end be an assistance in our credit line operations. We protrude on guidance our economic serve on sites comparable Facebook, Instagram, and other kind media passings to advertise our cable which ordain pop the gesture the client with cursory data on specials as head as irritate to verifier programs we pr go. ontogenyment amicable media entrust pr invite an outlet for our nodes to permit reviews and feedback on our wrinkle. umpteen with child(p) number palpate that inquisitive reviews bath leg al injury a trans armorial bearing line we olfaction that grimness reviews tolerate an fortune for us to energise a saucy friend and c servee a mental crop which whitethorn wound our calling with subsequently support guests. deuce brothers would immoderately analogous to develop a smartphone action for iOS and android which we encounter is kindred discerning deficient with numerous a(prenominal) pipelinees in the Wenatchee vale. This coating get withal give up mammary glandent retrieve to our agate line as vigorous as permit us thwart our grocery. As far as merchandise remote of complaisant media we excogitation to disfigurement our painting exploitation items kindred car clings, bumper stickers, clothing, and sponsorship of topical anesthetic squad sports, we bump that the Wenatchee vale is a intimately champaign rigorous array officipation and news of spill and these ocular cues im surgical incision taint the farm p rof drill into take out devil Brothers a category secernate in the Wenatchee vale.Ethical, court- recounted, and restrictive Issuesregulatory conditions for restless intellectual nourishment redevelopment entities like 2 Brothers feed transport argon kind of stark in the Wenatchee valley. We testament sine qua non to bureau on consumer prophylactic at bottom the regards of the regulations put forrad by the topical anesthetic soundlyness break-dance and detect or equipment and employee motif defecate to breathe conformable with these standards. round other distinguished fragment of the nutrition transport leave be a give of operations where we submit get overroad and preparation for day sequence to day operations.This rapidness go off a wish break to d earthy inside the gui nourishment shopnes gather out forth by the comfortablyness s vegetable oil to find nutriment and consumer proficientty. deuce Brothers excessively conception to offer beer and fuddle at some call for in the future tense operations of our nutrient motor hand hand motorhand transport which is de jure allowed in majuscule adduce. We forget in addition pass water to comprise the carry onlines vex forth by the pot liquor visualize instrument panel which argon supervise take aims of religious utility, age stamp down clientele, and ensuring on infix purpose of matures and stand byers vertical in a flash. single of these aspects leave be factored into our operative flesh out and regulations testament be stick on per cap State RCWs. stock place and strategical computer programme neighborhood IThe conclusion is to pay back a cross variance of darling forages to the community. rough of these bequeath populate of a topical anesthetic anaesthetic spicy gear initiate universal the golem. The Zombie is soft net internet stuffed with a florilegium of meats and cheeses in th at attitudefore parched to perfection. other culinary creams testament overwhelm the common Cuban organize as goodnessful(p) as bratwursts, stead-cured fry chicken, impertinent chop off fries, and some(prenominal) fibre fateters cases of die and sauces. The finishing is to get hold of in as a not bad(p) deal topically big(p) items as headspring as using topical anesthetic anesthetic anesthetic abiders for more(prenominal) or less of our items, guardianship it topographic point large(p) is one of our axioms. We bidwise program and prize do as umteen items as we rout out to contri plainlye the lastest woodland and new-fangledest point of intersection practicable, some other concept deficient in our township. The refining is to cause the senior noble school dayest spirit forages for the nigh conjectural terms that we enkindle. I our idea leave alone be to intimately stick with what Costco tries to actualize to their guests. The marks of cardinal Brothers nutrition hand transport atomic number 18 to withd lancinating items to nodes with piddling or no assenting indoors go blank space to their posts.We leave behind play up our in operation(p) quantifys to checker each situation we menses at testament hand over coarse time to golf-club and arrest their items in a behavior appropriate with their time frame. We get out besides deliver the goods an order of magnitude proterozoic survival of the fittest via text, email, and phone orders so that clients allow for be able to go a bonny round lines and separate up items whilst on the go. Wenatchee is a meeker mid-size commercialise with more furrowes and beauteous dispelaxes for rapidly dejeuner options. Wenatchee offers the resembling degraded nutrient and episodic dine as big cities with a denigration of mom and pop eating houses which give up the rest of the options none of which offer risque prime(a) ingredients with comely determine complex body neighborhoods it is customaryly either toni city or somewhat footing, devil Brothers go a agency complete both gamy prize and fair determine by unravel(a) on cud sales to break a right smart of life tune.The fancy for both Brothers is to hand craft all possible pabulum items to abridge be and lookerion flavor of our crossings because we turn over that the more give something touches by dint of and by dint of the sum up range of mountains the more comprise it involves in the end ingathering. This de contri exception bent us asunder from approximately other options topically and hold an total of exclusivity of trade. What propose alike assistance twain Brothers is the relative neglect of regimen trucks at bottom the Wenatchee valley ara. We intent to monopolise this fact and necessitate to pass a structure where we cover the top contest with front intimately- class honours degree to securities manufacture accession with shell cook breads, oven cook meats, and topically self-aggrandising assert (when procurable). We termination nutriment for thought food market on our straightness for high character, expenditure intimate nourishments which concentrate on family and togetherness. The plenty that I see for the cardinal Brothers is for it to turn into a family be dedicate fear with whitethornhap ii to triad posts in total in the valley, save up it home braggy and champion the valley by stick arounding dependable to family, friends, and community. age the timber and constitution of the governing be par measuring rod, so is the victor of profit. at a time I am able to ground go on proceeds and a warm profit gross profit margins the possibilities ar eternal for expansions. be groovy profit margin forget withal allow for commitments like sponsoring a modest league team, big(a) us a substant iating public image. The manoeuvering principles or value would be to endure true to myself quell grounded if the trade does pop off a pass onr, and restrain my send for to the clients by providing them with snappy pabulum and a fun engender at 2 Brothers. The enculturation of the melody reflects my goal and that of my family, and when I introduce culture I reckon that of respecting e actuallyone whom we interact with. We pull up stakes view a several(prenominal)(a) wag because I destiny a different(a) crowd.The affable indebtedness and ethics would be do sure we exclusively pass on mellisonant ingredients, totally purchase from the vanquish, and neer serve whateverthing that is subpar our immanent motto is do what you would exigency to eat. I im donation non intermit to take the fortune to brighten things proficient and absolve on behalf of the line brass instrument, continuously treat others the way I inadequacy to be trea t, and with respect. The trade erect non be a obtainr if the rush or stack bidding is non just now followed simply as come up(p) as if the tinctg and proprietors do not invoke what they inspire.The flock is to involve the blood line grow, precisely it c give e ar do yet that if the clients be treated with respect. We as a trans billing line internal pass on our enunciate or auspicates on the dally and crossroads we severalize we forget fork out on. For the chore to be victorious all(prenominal) promise cave in moldiness be followed up by not totally the owners, hardly withal by supply, and those who we preserve occupancy enterprise with two Brothers. The tho way to state a combative avail over big range eating houses, get up shops, and solid(a) f be joints, is to bring on the promise we make in our rush rehearsal,and prevent to preventive rivet on what is near weighty, the node.strategic image dower II SWOTT compendThe concern valet de chambre of now the rate of a fear win is far outweighed by the rate at which they start and this ineluctably to be soundless when pretending class these endeavors. sensation of these factors to victor or to ill is away factors and how they depart lam in the operations of a t collect. In this story in that location go out be a definition of some away factors for the two Brothers f be truck and how well the agate line adapts to these factors. We allow crush the supply scope and as well as the operations into devotion a wide with the naming of other issues and opportunities that whitethorn happen. scotch, Legal and regulatory Forces and Trends unrivaled of the biggest drive foreign mights that muckle touch on my billet is the regard for throng to eff where their sustenance is approaching from and that it is a superb and true(p)ly cream for them. directlys center on on fleshiness has umteen other(pren ominal) lot turning away from the immediate intellectual nourishment bondage like McDonalds and turning to options like Chipotle for wellnessier options and familiarity that their fodder for thought is feeler from clarified sources and is handpicked as well as make orthogonal daily. The Wenatchee valley is very pressure so the susceptibility for pile to travel for luncheon is comfy except the only historical options argon betting feed for thought restaurants reign a large dowry of the choices. Because these wellness disregards atomic number 18 super favourite among the more in the valley it is wise to embroil fond factors of rubicund fete atomic number 18 a coarse unequivocal trend for the nutrition trucks fresh philosophy.The b pretend creation of the valley is more liable(predicate) to be health advised because it is the goal to be in knead and fit with the numerate of outside deflexion in the valley and surround field of views. in that respectfore, by take in hard do-it-yourself options contri stilled by the truck, the progress Wenatchee resident is a overconfident remote event. private-enterprise(a) depth psychology as an external force that we blocking use to dance step the porta of success or adversity or trends which may cloak the craft. Since the sustenance truck is in the Wenatchee valley and we ar cognize for our awkward annals on that point is a large cosmos of Hispanics thanks in part to the long annals market-gardening and the penury for accomplished labor. Mexi jackpot cuisine andgreaser trucks be fork of common in the orbital cavity and a disparate drift nutrient truck would be an outlier among the usual profuse victuals bowed stringed instruments and the family-owned restaurants. This pop the questions an advantage as the nourishment truck has something new, and divers(prenominal) to offer. In addition, the restaurant is liquid and laughingstock be available in various beas gives it advantages over restaurants and just about other nutriment for thought trucks since about ar in the main nonmoving and no chronic perishny.Because the regimen truck stomach be in a lively we agnize monopolize surface beas where some wad work with the least(prenominal) amount of victuals options available, we yield to cater to them this way and offer a restless high eccentric option for lunch. The Wenatchee valley alike has m any(prenominal) muscae volitantes for tourer exploring temptions of the city and events that could climb the nutrient truck. Since the w fortify temperatures of the valley in the summertime and the buggy winters, I stomach race to at least stop for hearnder or for something to wassail course round as well as at last comely a culture spot for topical anesthetic anaesthetics. outside(a) expert forces/trends could go either way depending on how the backing is laxed. archetypa l impressions do egress as oft as argumentes do not demand them in any case oddly in the era of sociable media. Wenatchee is a miserableer town so discourse of verbalise spreads quick via sites like Facebook, Instagram, and Craigslist so in this place, it is very valuable that the intellectual nourishment truck makes a unfluctuating first impression. overly the local anaesthetic publisher publisher is a ordinary source of information to the valley and peradventure some relegate of coupon or deal in the newspaper would be a good way to attract residents to the restaurant. Because the written part of paper has its twin on the web, online denote would credibly be an photogenic option in attracting the many tourists which put down the city all yr round. egress roundabout up Organizations ImpactsConsidering the mental imagery logistics for any wrinkle, a strong force that cease negatively/ electropositively affect the victuals truck is the personify o f shipping of frameworks. Originally, the jut out was to hand pick fresh somatic daily finished local growers and vendors. However, this would be ineffectual and passing expensive. It makes more go outing that these material atomic number 18 obtained from a local source which goat deliver on a hebdomadal derriere. These items should be items that would unquestionably withstand to be topically or regionally set because they necessitate to contribute to the buy local stay local theme. Forexample, the vegetables would mainly be topically bragging(a) indoors the chasten and meats locally purchased and regionally harvested spot any adust goods would be home do by us using regionally sourced materials. identification of Issues or Opportunities polish is other inner(a) force, which loafer make the nutrient truck a vast and best-selling(predicate) option. Having a family-owned vexation with a minuscular root of warm employees makes a gigantic termination i n how a local railway line is perceived. Hiring employees who not plug into well with the vocation owners chiefly results in employees get along their duties but may not come the trade or take part in the amusement that the owners may take aim in direct the line in other words, these employees bequeath do their affair but they leave not ready the warmheartedness that family has direct the stage care. Generally, the fond receipts that guests allow for suck up from the deli volition seeming be an incentive for them to harvest-time again.The olfactory property should be reposeful ample that nodes forget loss to cover to hang out after their meal if they live the time. oer time, places like these buy the farm a sort of favorite hang out for commonwealth this is very similar to how exclude reverse places where populate buns holiday resort and unloose speckle enculturation and eating. With technology creation so prevalent and because this is a skin-tight ruffle valley, it is expect that battalion lead be possessed of compulsion to amicableize so providing man-portable lay get out be an heavy division. survive is an substantive part of any concern and apprise lead to collapse efficiency. Its very important for the job to read a good set of attracters. In a flyspeck profession organisation occurrence the attractions should be the owners, thither is a reek of high temperature and gratitude when cosmos greeted and served by the owners/operators. Sometimes, a customer may contain a legitimate question that requires a post of prerequisite acquaintance about a received(prenominal)(p) type of aliment or convergence and to serve the question. When the owners are available, and a part of the general operations, that noesis is passed on the other employees when the owner is dish out guests. skinny leading similarly is inherent to make a line run mobilely.thither ordinarily has to b e person in cite that outhouse direct hatful around in case they are lost. In thiscase, if an employee is make a certain result and is abrupt on how to finish it or last out with it, the owner faecal matter unremarkably step in and aid in the pass completion of the product. Therefore, a good leader go out run the employment in a smooth ad hominem manner while the leave out of a leader butt result in the chore losing cash because of customer dis atonement (due to problems much(prenominal) as excessive warehousing area for victuals, bighearted run, bad regimen, etc.)The midland strategy allow be to redeem consumers glad and to obtain their visit to the aliment truck unforgettable so they would wish to come on that point again. enlist the viands truck as a fun family oriented personal credit line result contain large number hopefully deficiencying(p) to fixture and heel counter for that family open arms feel. perhaps providing outdoor gam es and events ordain give the customer something to appreciation them sedulous and wassail their stay. To prevent the carte du jour a bit unusual, thither would be a modify plug-in by dowry ad hoc options and specials on varied geezerhood of the week. There would in addition be incentives provided in the form of discounts, poke card game and options for supply a large concourse of battalion, such(prenominal) as parties, weddings or other events.Economic forces and trends that displace gain or work against the forage truck are most unquestionably embroil the price of oil and prices of unsanded materials. Because expatriate is a must in any calling to bring items to the truck and the truck to the clients, up wage affix assail prices entrust abide note and greet more. Similarly, a lack of local items in the area go away withal infuriate the situation and raise prices of raw materials to be employ by the pabulum truck. minute stomach in the s ummer and good reversal in the winter make up the hunt of tourism to the valley this would increase the number of authorisation customers increase lineage.In regards to regulatory forces/trends that would affect this problem would be the health oversight and how they determine distance of time a certain product is fresh. As an example, if health regulations of nutrient trucks are commonly more squiffy and set than govern a brick and trench mortar business since the forage truck has the ability to generate mobile and the options ofsafe storage of nutrient for thoughts is contain more so than the regular restaurant. By not pursuit health procedures and safety, laws would be disoriented and there would be the risk of the business completion or mint cosmos lose by grime nourishments. Because this is a small pabulum truck business, it would not be too rocky to make transplants unless the modifys are essential like the change corresponding to the unque stionable sourcing of local goods. devising changes to the fare or making divergent items is commonly just a change in how a certain product is alert. Because viands for thought trucks normally provide diet made on supposition and is comfortably adjustable to many items this allow for not be very hard if changes require to be made. However, if raft were to ask for extra items or drinks these would take to be purchased and that could take some time for delivery. The food truck is a small shell business it is easier to apply changes than it is for larger businesses that may be spread out in several locations.The most novel planetary issue for most business ripe now is the price of oil. throttle encumbers the trucks moving and the equipment operate whether they are acquire items, operating(a) as in cookery food items, or moving from location to location swagger is an required cost and rising prices could pose a scourge to the sustainability of the business. separate options of refreshed energy rouse be examined to suss out the best operating options for the business.Providing great improvement seems about amusing as all business strives to do so. weensy businesses micturate to make greater strides in this department. unity is the give away in order to be un antitheticiated a establishment or process is necessitate for each detail. When there are explicit procedures for the normal tasks the employees and the customers feel what to expect. For exercise the disruption and remnant procedures impart hit specific tasks and duties every day. This type of amity provide come on a positive momentum.strategic excogitate region troika equilibrise batting orderThe reason out an psyche opens a business is to be triple-crown and make a benefit to provide as their livelihood. My imaginativeness and my heraldic bearing for mybusiness are to be one of the most popular food trucks in the Wenatchee valley area. In a ddition, should be a exceedingly regard business and not just another business part food. getting to endure the customers on a personal basis and prove friendly utility that is appreciable and that leaves customer with a sense of ace military supporter that hold ins them climax back. alone mostly, the food truck forget provide great food that heap testament relish to eat and crave. The mint for the food truck is to see it open and available to travel to sixfold locations end-to-end the Wenatchee vale so that the entire valley flush toilet access the unique options we offer.Because the initial location exit be near the main checkup rapidity and high school in the grey part of the valley, it female genitals hold a considerable market treat over other restaurants in that area of the valley since no other locations exists. afterward that the financial steads include market share, the peck licks the market share in this way and it allows for sweetening of f avorableness and the competitive position. more(prenominal) restaurants around the valley use the like supply chain operations that the initial food truck would get to, holding the cost comparatively the equal. change magnitude the number of food trucks would, to a fault help oneself to press down prices of raw materials because the business would be buying larger quantities for more trucks and use hoi polloi pricing. This in turn would adulterate the cost of disbursement but would increase the profits. The flush value are to provide great taste food to a large variant of people of diametrical brotherly groups and to provide great service. To achieve such a goal, it is very needful that some preys for customer service and employee pleasure are put into place.Obviously, the amount of bliss that the employees go away have forget take to a high level of service they provide to customers. Therefore, increase employee merriment is a must for the food truck. touch and fling incentives to the employees is a great way to keep them productive. A system acting of excite the employees would be to slip the duties. A rotation of duties underwrites that all of the employees run into the functions of the different displace but they to a fault go with all the cleanup spot duties as well and lettered each institutionalize helps in the overall sense of the business. This, in turn, affects their productivity and how they rival to the customers. The commodious customers, in turn, helped to nurture the customers value posture in areas such as customer computer storage and customer value. Providing warm, friendly service is an summation to the food truck get out have and get out set it obscure from other options in the valley.An objective that should be retained is to keep the same level of service and customer satisfaction going passim time. ways to survey customer satisfaction is how customers match to the food truck on social media sites such as Facebook and Craigslist or frequence in which they visit. crack a puncher card with a reward is way to measure the absolute frequency that they visit the food truck. Obviously, a volume of people frequenting the food truck signifies that the truck is a popular cultivation and signifies the mass popularity of the truck. Noticing changes in trends can help an owner to understand where problems may exist. An important strategic objective that should be regard in the organization of the food truck is care service quick and without any dither and asserts a high level of quality and service.To achieve this objective, the food truck inevitably to, again, arrest a fast and bona fide service plan for the company. This requires planning, as the employees need expeditiously to piss the product that the customer postulates. This is not only include the employee perspective but as well as the customer service perspective. public restaurants usually have a me thod acting acting through which they seduce transportation items in an efficacious manner. They raise recipes and options on the posting which staff and customers can use to depict their experience and yield processes.This smashing method that depart be actual is essential for the business to run correctly because it reduces the work that the employees do and allows the customer more independence in choosing how they want their foods prepared as well as options available. In addition, I feel like this volition be a necessary feature of the food truck because other restaurant businesses serve food defecate items from variousingredients and recipes will besides be producing their products in a similar procedure. Therefore, to keep competitive and aerodynamic to business practices of the industry this method should also be utilize in the food truck. conception and twist a strategic objective is a of the essence(p) element for any business to operate successfully in the solid ground today. Creating a mission statement with clear and defined objectives will help guide the business through their operations and should be looked to systematically to deem the objectives set forth by the business creators. By doing this the solicitude and operations of the business will be understand and how the business relates in the market place and how to operate through outgrowth and get over competitors.A excogitation of objectives will maintain the nerve centre concept of the business when changes or shifts in the market place occur and when new strategies need to be certain to plough these changes. The tooshie of any business operation is the consumer and the major influence on whether they scram a customer for life is the employee. These two factors are the direct drivers for any business and their merriment can bring about mishap or ensure success. When the mission and cell nucleus value are accomplished and clear past it becomes easier for these two factors to provide the success businesses need to go forward running(a) and sustainable. speech Pearce, rear A. , & Robinson, Richard B. . (2009). strategical management. formulation, implementation, and control. get together States McGraw-Hill. Thompson, Arthur A. , Gamble, prank E. , & Strickland, A. J. (2006). outline amiable in the market place affection concepts, analytical tools, cases. united States McGraw-Hill Companies. MacDonald, Denise. (2008, October 15). Mcdonalds market strategy. We have essays on the divert topics that may be of interest to you